The exhibition industry sits on the verge of a renaissance – The Next Great Era of Cinema.
Every single day, exhibitors around the world strive to find creative ways to elevate the moviegoing experience. This report spotlights three different approaches Cinema United members are taking to achieve that goal: Reinvesting in Our Communities, Technological Innovation and More than a Movie. Some of the exhibitors included in this report have been around for more than 100 years, while others are much newer, yet they are all united by a common goal: ensuring, through continued innovation, that the communal experience of watching a movie on the big screen is here to stay.
Exhibition is not a Hollywood industry; it is a Main Street industry. Theatres are the cornerstones of small towns, rural communities, and major cities all around the world. Going to the movies is ingrained in our social fabric, and movie fans of all ages continue to flock to theatres of all sizes to see movies on the big screen. The public knows that going to a cinema remains the premier entertainment option. This report highlights the many ways in which theatres are reinvesting to keep it that way.
For more information regarding exhibition data, please contact Phil Contrino, Director of Media and Research.
