In advance of next year’s CinemaCon, the world’s premier showcase of theatrical exhibition hosted by the National Association of Theatre Owners (NATO), the trade show has partnered with Grupo Consciência, a prominent Brazilian technology company, on a new ambassadorship program aimed at enhancing its reach within the Brazilian market for CinemaCon 2025. This initiative underscores CinemaCon and NATO’s commitment to fostering meaningful connections with the international exhibition community, encouraging participation and driving growth among small to mid-sized theater owners in Brazil and beyond, many of whom have yet to attend the conference.
The partnership with Grupo Consciência will make it easier for this important segment of the exhibition community to engage with and benefit from the leading global trends and innovations showcased at CinemaCon, with discounted rates for participants of the program. The program reflects NATO’s shared ambition to advance not only the Brazilian film exhibition sector, but elsewhere internationally. CinemaCon offers unmatched opportunities to collaborate, innovate and drive cinema forward, with support from partners all over the world. CinemaCon runs from March 31-April 3 at Caesars Palace in Las Vegas.
