Exhibition
Press Release: Theatre Owners To Invest More Than $2.2 Billion In The Cinematic Experience
“There is no question that movie fans of all ages love heading to the local theatre to see great movies on the big screen. But the competition for consumers’ hard-earned dollars is fiercer than ever,” said NATO President & CEO Michael O’Leary. “Going to the theatre is an unparalleled entertainment experience, and exhibitors are dedicated to making every visit to their theatres memorable. This investment reflects that commitment in a tangible way that every moviegoer will see and enjoy.”
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Deadline: Top Cinema Chains Will Spend $2.2 Billion Over Three Years To Upgrade Theaters As Box Office Accelerates
A group of exhibitors in the U.S. and Canada will invest more than $2.2 billion over the next three years to upgrade and modernize their theaters amid renewed optimism at the box office after a battering by Covid and Hollywood strikes, said industry trade group NATO.
The chains, representing over 1,600 locations across all 50 states and Canada, include AMC Entertainment, Regal Cinemas, Cinemark USA, Cineplex, Marcus, B&B Theatres, Harkins Theatres and Santikos Entertainment. Together they handle 21,000 screens and 67% of the North American box office.
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Distribution
Variety: Amazon Joins Motion Picture Association, as Entertainment and Tech Converge
Amazon will become the newest member of the Motion Picture Association next month, adding its tech industry clout to the Hollywood lobbying group.
Amazon is both a streamer and a traditional studio, operating Prime Video and MGM Studios, which it bought for $8.5 billion in 2021. Its decision to join the MPA is a symbol of the convergence of entertainment and Big Tech, which were separated by a sharp divide not that long ago.
“Amazon’s mission is to entertain customers around the world with compelling film and television,” said Mike Hopkins, the head of Prime Video and Amazon MGM Studios. “In order to do that, we must support storytellers, while also helping to sustain a robust entertainment industry that works for both studios and our creative partners. We are proud to join the MPA and its member studios in their collective efforts to protect creators, content, and consumers worldwide.”
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