Watch the Recording – Gear Up for Growth: Presented by CineTRAIN – July 11

In a collaboration between NATO, NATO of CA/NV, and CineTRAIN, CineTRAIN provided a free webinar to NATO members regarding leadership strategies for the rest of 2024 and beyond.

Here is what was discussed: 

  • Preparing for operational challenges, focusing on problem-solving, time management, and project management.
  • Strategies for engaging your team, including effective communication, motivation techniques, and fostering collaboration. Engaged employees are the backbone of a successful theater operation.
  • How to further optimize your operations through conflict management and coaching for performance.
  • A wrap-up with a Q&A session, where some good questions were asked.

If you weren’t able to attend or you want to revist the discussion, check out the recording.

Watch the Recording – A Place for Everyone: Creating an Inclusive Environment at Your Theater – June 20

NATO and the DEI community hosted this June webinar where they delved into the crucial topic of fostering inclusivity within your theater environment. Discover actionable strategies and best practices to create a workplace where every team member feels valued, respected, and empowered.

Our panel of speakers included Rob Henry the Vice President, People, Culture & Talent for the Council for Advancement and Support of Education (CASE), author and founder of Brevity & Wit, Minal Bopaiah, and Hélène Beyls the Strategic Initiatives Manager at Barco.

This webinar offered invaluable insights to help you cultivate an inclusive culture that not only enriches your workplace but also strengthens your connection with your audience. Don’t miss this opportunity to elevate your theater’s success by prioritizing inclusivity.

Watch the Recording – Data: The Knowledge of Today’s Consumer is the Currency of Tomorrow – June 6

On Thursday, June 6, at 11:00am PST/2:00pm EST the Cinema Foundation hosted a data webinar!

Since CinemaCon, we have had several members ask to for a follow-up conversation with Marina Kosten’s data presentation, so we partnered once again with her to present the data as well as give you members an opportunity to ask questions.

Presenter: Marina Kosten, Senior Fellow, USC Annenberg’s Center for the Digital Future

The Cinema Foundation, in partnership with USC Annenberg’s Center for the Digital Future, presented a practical approach to understanding the value of consumer data in theatrical ecosystem. Today’s data and attention economies dictate that both the exhibitors and distributors focus on gathering and utilizing their common consumer data to ensure the industry’s mutual goal of growth and vitality. The presentation discussed how data-centricity is crucial to harnessing the power of direct consumer relationships and how to apply consumer-centric thinking to optimize what we do today in shaping the moviegoing of tomorrow.

Watch the recording of the May 2024 State of the Industry Webinar: 5/16/2024

NATO’s Q2 2024 SOTI webinar was held on Thursday, 16 May @ 2:00 pm Eastern (11:00 am Pacific).

Highlights from this recording include:

  • Introduction from NATO CEO, Michael O’Leary, including thoughts on potential studio mergers
  • Highlights from NATO’s new website
  • Release Calendar
  • Talking points heading into summer
  • Government Relations updates on ticket fee legislation, Ohio Goes to the Movies, and more
  • News from The Cinema Foundation

Watch the Recording: Retaining and Cultivating A Customer Base, 5/9/2024

On Thursday, May 9, at 11:00am PST/2:00pm EST NATO hosted a webinar on retaining and cultivating a customer base. 

This session provided valuable insights from theatre owners of different sizes on how to keep people coming back to the movies on a regular basis.

During this webinar, we discussed the following questions:

How can you maximize the impact of breakout hits to keep people coming back for other titles?

How can you fully leverage your loyalty program?

How can library programming and new releases compliment each other in order to boost attendance for both?

How can other amenities/activities at a movie theatre be used to boost attendance?