Watch the recording of the May 2024 State of the Industry Webinar: 5/16/2024

NATO’s Q2 2024 SOTI webinar was held on Thursday, 16 May @ 2:00 pm Eastern (11:00 am Pacific).

Highlights from this recording include:

  • Introduction from NATO CEO, Michael O’Leary, including thoughts on potential studio mergers
  • Highlights from NATO’s new website
  • Release Calendar
  • Talking points heading into summer
  • Government Relations updates on ticket fee legislation, Ohio Goes to the Movies, and more
  • News from The Cinema Foundation

Watch the Recording: Retaining and Cultivating A Customer Base, 5/9/2024

On Thursday, May 9, at 11:00am PST/2:00pm EST NATO hosted a webinar on retaining and cultivating a customer base. 

This session provided valuable insights from theatre owners of different sizes on how to keep people coming back to the movies on a regular basis.

During this webinar, we discussed the following questions:

How can you maximize the impact of breakout hits to keep people coming back for other titles?

How can you fully leverage your loyalty program?

How can library programming and new releases compliment each other in order to boost attendance for both?

How can other amenities/activities at a movie theatre be used to boost attendance?